ByOwls AI Churn Rate Predictor is an innovative software solution that uses advanced machine learning to predict and prevent player churn. Designed for game developers and publishers, it analyzes behavioral data from sources like Google Analytics and Firebase to help studios make data-driven retention decisions and maximize ROI.

Our AI platform leverages:

• Machine Learning Algorithms: deep learning, reinforcement learning, decision trees, and neural networks for precision prediction.
• Big Data Integration: direct connection to Google Analytics, Firebase, and BigQuery for seamless data flow.
• Personalized Recommendations: generates tailored engagement and retention strategies based on player profiles.
• Scalable Cloud Infrastructure: deployed via Google Cloud Marketplace with a flexible pay-as-you-go model.

High churn rates cost game studios millions annually.
Our system identifies when and why players are likely to leave, enabling targeted retention campaigns, optimized monetization, and improved player satisfaction.

Key challenges addressed:

• Lost in-game revenue due to player drop-off
• Rising user acquisition costs
• Declining engagement and lifetime value (LTV)

Predicting churn across mobile, PC, and VR games

• Identifying high-value players at risk
• Automating personalized re-engagement
• Integrating retention insights into live-ops dashboards